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Delivery is cheap now. Shipping faster won't unlock your growth. Setting direction when nobody knows what matters will.
It’s not a skill problem. It’s the system.The old system got you this far. It will not get you further.
The exact mental models, techniques, and strategies I used to coach, advise, and train product teams worldwide, where companies paid six figures to deploy them.
3 weeks sounds short. The shift lasts a career.Stop optimizing for delivery. Start owning outcomes.
Install the mindset that separates people who lead from people who follow, and spot BS management on sight. IDEA helps you pick the right bets, cut the noise, and decide for value. It carried me from developer to CEO.
Identify Dare Evaluate Amplify
By the end of Week 1, you have the mindset most people are missing.
Break the build-ship-repeat loop.
Run discovery that uncovers real value instead of pleasing management. Own the roadmap like someone who shapes strategy, not someone who manages requests. PROD FIT shifts teams from building what stakeholders ask for to building what the market rewards.
People Roadmapping Organization Development Feedback Initiatives Trade-Offs
By the end of Week 2, you operate differently.
Show up as the leader your organization has been waiting for.
Master the politics of product without playing dirty. Build the kind of influence that makes people follow you before you have the title. CLAIM raises your visibility so you own your career instead of waiting to be noticed.
Communication Leadership Alignment Impact Methods
By the end of Week 3, you lead differently.
this is where it clicks. every cohort.The cohort helped me understand how to use them effectively to improve my situation, rather than feel trapped by it.
Practical insights I could action immediately. It grew my skills, my confidence, and my sense of what is possible.
Every tier includes lifetime access to recordings, templates, and tools. Seats are intentionally limited so the room stays small and the feedback stays direct.
Learn the full system on your own schedule.
Live coaching where the real depth happens.
The system, applied directly to your reality.
Each session runs 120 minutes with 30 minutes of optional open advisory. Live includes real-time feedback and coaching. Everything is recorded and yours for life.
Reliable. Trusted. Completely stuck. That was me.
Hi, I am David Pereira, an optimistic and hopeful product advisor. I started as a developer, then became a product manager, or at least I thought so. For years I believed execution was enough. I was wrong. I managed backlogs, wrote beautiful user stories, delivered on time. Reliable, trusted, and yet stuck. Completely invisible and ignored.
Once I changed how I thought, how I operated, and how I showed up, everything shifted. Since then I have taught 20K+ students across 130+ countries, written Untrapping Product Teams, read in 70+ countries. Also wrote multiple blogs reaching over 20 million readers, and keynoted in more than 30 countries. I built 100X PM because sharp product managers keep getting stuck running the wrong operating system. The game changed. This is how you catch up.
The best investment you can make is in your mindset. It unlocks your growth and gets your career unstuck.
Next cohort kicks off August 10 · From €897,00 · 7-day reflection guarantee

I finally feel ready to lead the way I always wanted to. Practical frameworks, exactly what I needed.
“Three weeks gave me the clarity and direction I was missing.”
“It gave me the confidence I was missing day to day, and the push to keep growing.”
“Tools I started using immediately, in a safe, energizing space to think bigger.”
“I became far more intentional, asking sharper questions and uncovering the real problems.”
“I was very happy that he took some time to invest in the humanity of being a product manager and how to worry about what actually drives results rather than doing the busy work. ”
“I do recommend this course for Product people that are facing growing pains and need to acquire actionable knowledge to increase their productivity, it's more than just what one can find in LinkedIn posts, books, articles. ”
“He empowered me to be a professional who aspires to more and has a holistic view of the problem. It also helped me improve personally.”
“If you are a PM planning your next career step, joining the 100XPM course is one of the best decisions you can make.”
“I am beyond impressed and would recommend any product manager to make this investment! You will not be disappointed.”
Past participants have joined from 16+ countries across finance, healthcare, public services, and tech.